| Clinidipine
is the new type of CaA accompanied
with L type and N type Calcium - channel
blocking function. It is jointly developed
by Fuji Viscera Pharmaceutical Company,
Japan and Ajinomoto, Japan and approved
to come into market for the first
time and used for high blood pressure
treatement in 1995. CaA is another
kind of rapidly developed angiomyocardiac
followed b-blocking agent in the recent
10 years and widely used for high
blood pressure, angina cordis, syndrome
of myocardial ischemia, cerebrovascular
disease and peripheral arterial disease
clinically with the reputation of
one of the five great progress in
heart disease treatment. Compared
with other CaA, clinidipine can act
on the N type calcium-channel that
existing sympathetic nerve end besides
acting on L type calcium-channel that
similar to most of the CaAs. With
higher curative effect on lower the
blood pressure and anti-atherosclerosis
effect, the average effective rate
of this product can be above 90% while
the rate of side effect is below 10%.
This product is the high blood pressure
medicine with long effect, take it
once per day and one grain per time
for blood pressure control.
Among worldwide cardiovascular
drug market, the sales amount has
reached above USD30 billion, which
occupies 18.5% of the world medicine
sale and stands at the first place.
Cardiovascular disease seriously threats
people’s health, its attack rate and
death rate are placed in the first
position among all the diseases in
many countries all over the world
as the “No. one hangman” that kills
human beings. According to statistics,
the attack rate of cardiovascular
disease in our country is increasing
year by year, take high blood pressure
as an example, the countrywide sampling
census in year 1959, 1979 and 1991
indicated that, the attack rate of
high blood pressure increases nearly
50% every 10 years. The census number
of patients taken in 1991 was more
than 90 million. Last year, after
our country lowered the diagnosis
standard of high blood pressure to
diastolic pressure of more than 90mm
Hg and systolic pressure of more than
140mm Hg, the number of high blood
pressure patients increased by 40
million, so the total number increased
to 130-150 million, which predicts
that there is wide marketing space
for cardiovascular drugs. In accordance
with the statistics by related department,
the domestic sales amount of cardiovascular
drugs in year 2001 was about RMB10
billion, including 75% liquid agent,
and the sales amount increases at
an average rate of 12% annually. Therefore,
research institutes and pharmaceutical
companies keep on paying great attention
on developing cardiovascular drugs.
Clinidipine tablet, capsule and soft
capsule are newly developed in our
country but not on the market. Compared
with tablets and capsule, soft capsule
has higher science and technology
content as well as stronger competitive
power. At present, cardiovascular
drugs appeared on domestic medicine
market are amlodipine, nifedipine
and nisoldipine etc. Clinidipine possesses
advantages on curative effect, side
effect and price. It is possible to
gain certain market share predicted
by static market. The price of clinidipine
is fixed at RMB1.00 per grain. The
sales amount can reach RMB80 million
counted by annual sales volume of
100 million grains. The profit can
be RMB16 million counted by the profit
rate of 20%. The profit will be considerable
if operate marketing properly.
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